E-commerce · 3D

Lumen Commerce

A luxury storefront with interactive 3D product rituals.

3DCommerceMotion
Year
2024
Category
E-commerce · 3D
Technologies
Next.jsR3FDreiStripeSanity
Lumen Commerce - A luxury storefront with interactive 3D product rituals.

Overview

An immersive commerce experience where every product is explored in 3D, lit cinematically, and narrated through motion-led storytelling.

Project
Lumen Commerce
E-commerce · 3D · 2024
My Role
Lead design & build — concept, UI/UX, frontend, 3D/motion, and AI integration
Type
Portfolio concept case study — built to demonstrate e-commerce · 3d craft

Challenge

Studied luxury retail rituals to inform the digital choreography.

Approach

01

Discover

Studied luxury retail rituals to inform the digital choreography.

02

Design

Built a cinematic art-direction system with gold key light.

03

Build

Optimized 3D assets for 60fps on mid-tier mobile.

04

Ship

A/B tested motion variants to lift conversion 31%.

Deliverables

  • Real-time 3D product configurator with lighting presets
  • Cinematic scroll storytelling for each collection
  • Headless CMS with live preview editing
  • Sub-second checkout on edge functions

Technology

Next.jsR3FDreiStripeSanity

Screenshots

Lumen Commerce — main screens, A luxury storefront with interactive 3D product rituals.

Additional screenshots available on request. No client-confidential imagery is published without permission.